Monday, September 7, 2009

Top 5 Search Engine Ranking Factors: Pay Attention!!!

This is how the PageRank works.

By Michael Fleischner

As someone who makes a living improving search engine rankings, I can tell you that there is a lot of bad information out there about SEO. What if I were to tell you that the road map for achieving top rankings was within your grasp? The holy grail of rankings is not imaginary. As is true with any major success, it leaves clues.

By working with literally hundreds of small and medium sized websites, I have found that top ranked sites have a number of factors in common. What are they? I’m about to share these factors with you and explain what separates those in the top Google positions and those that are never found on page one of search results.

The first search engine ranking factor has to do with the anchor text of all inbound links to your website. Google and other search engines use the anchor text from other sites linking in to determine what your site is about and what it should rank well for. If websites link in only using a URL, and not your keywords in the anchor text, email them and ask them to update your link. The link should always appear with your most important keywords.

The second most important ranking factor is using keywords in your title tag and other meta tags. Meta tags still have an impact on your search rankings. Although the weight of meta tags may be minimal, they are effective in categorizing your page and identifying what search engines should expect to find when they spider web site pages. Make sure your tags are constructed properly and include you keywords.

The third ranking factor to consider for your web site is link popularity. This phrase has been talked about in search engine circles for a while but can be equated with Page Rank. The concept of Page rank or link popularity for that matter take a number of factors into consideration to identify the quality of web pages from an external perspective. The largest factor that influences search engine rankings is the number and quality of links that are pointing to a web site or web page.

The fourth ranking factor is the diversity of domains that link to your web site. For many search engines, it’s not only what links you have to your site but making sure they are from different domains. This represents more popularity associated with you web site and therefore is judged to be a better search result. When link building, try to focus on generating inbound links from different websites.

The final ranking factor is keyword use in root domain. Although it's possible to use subdomain or dedicated pages to get your keywords in a URL, nothing beats having them in your root domain.

All of these factors are important for top search rankings. Don’t overlook any of them if trying to improve your search rankings for particular keywords or keyword phrases. Also, be sure to continually read up on the subject or consider any one of a number of SEO training programs that can show you how to have more impact with your optimization efforts.

Michael Fleischner is an SEO consultant and author of SEO Made Simple, revealing strategies guaranteed to improve search engine rankings. Learn more about Michael's hands-on SEO training program, Internet Marketing Forum, and SEO consulting at MarketingScoop.com or contact him via the Marketing Blog at http://marketing-expert.blogspot.com.

Related Sites:
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Start Your SEO Campaign With On Page Optimization

SEO Made Simple

By Michael Fleischner

Succeeding with search engine optimization is a function of understanding the basics. Search engine optimization consists of two different disciplines. The

Image representing Google as depicted in Crunc...

first is called on page optimization, what you do on your web pages to succeed, and off page optimization. By mastering both of these areas of optimization, you can have search engine success.

In order to be successful with your search engine optimization efforts long term, you should always start with on page optimization techniques. On page optimization refers to everything related to your actual web site and web pages from a search engine optimization perspective. This includes factors like web site age, URL, Meta tags, on page links, etc. It's important that you start with on page optimization because it ensures that your pages will be fully recognized by search engines.

SEO consultingThe place to start when thinking about on-page optimization is with URLs and the overall structure of your web site. The reason we want to start here is because the URL is one of the most visible aspects of a web site. However, I would caution you about putting too much emphasis on the domain name as that is only part of the on-page optimization game. It definitely helps with Yahoo and MSN but not as much with Google.

A really good manner in which to implement a sub-domain strategy is by evaluating your keywords and identifying a small handful of sub-domains to implement. Select your most important keywords to set up as sub-domains and focus your efforts on a top level domain with direct links to your subdomains. This ensures that your sub-domains are crawled on a regular basis and appear within search results.

While considering the subdomain strategy, you can also implement another URL strategy that is equally as effective. Although it's been debated in search engine optimization circles, I've implemented both a sub-domain strategy as well as the following strategy and they are equally effective. Instead of implementing a subdomain simply create a page that includes your keyword as part of the url. For example: yoursite.com/yourkeyword where your key word is the actual keyword or keyword phrase you are trying to optimize for.

Your website url is only one of may on-page optimization factors you should be paying attention to. When I'm asked which factors are the most important to any search engine optimization effort, I usually emphasis clean code and fast load times. Search engines like Google want to make sure browsers have a good experience. If they started serving up really bad web sites in the number of ranking, you wouldn't be using their search engine. Check your site for coding errors and measure how long it takes for the pages to load.

Once you've covered on page optimization attributes associated with a high ranking web site, you should focus on off page optimization. Off page optimization is really a function of how the search engines see your site and how other web pages link to your own site. Off page optimization is often equated to link building as building external links to your site is at the core of search engine optimization.

Begin your search engine optimization efforts by focusing on on-page optimization. This creates a very strong foundation that you can build on for years to come. After that foundation is set, focus on off-page optimization techniques. These tactics can vary over time but should always include some type of link building effort. As you create more inbound links, your search engine results will continually improve.

Seeking help with your SEO? Discover how to Improve Search Engine Rankings in less than 36 hours with our helpful SEO guide. Also, be sure to check out our latest review of today's leading SEO software by visiting our SEO Elite Software Review.

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Monday, August 17, 2009

5 Techniques To Double Your Income With Paid Online Surveys

Making money with online surveys has become quite tough. Not because of the business model but mostly because of the competition. There are a lot of people out there trying to get their pound of bacon in the online surveys world. Those who actually make a good and consistent income from paid surveys are mostly the persistent ones.

Earning a quick $50 here and there with surveys is not hard. It’s earning a consistent $500 a week that’s quite hard. Your earnings with paid surveys can vary greatly over the course of a month.

The secret to making a full time income while working only part time is to set yourself up to win. You need to learn and then use the “secrets” of the super successful. They do things a little different and it’s these small differences that earns them the big pay checks every month. Here are 5 very effective techniques that you can use to double your income with paid online surveys.

1. Join Multiple Programs
Joining one or two programs and hoping that they will earn you $100/day is just unrealistic. When you join with multiple programs you multiply the amount of surveys you get. The more surveys you do, the more money you make. Simple as that. One survey company is just not enough to feed you a steady stream of surveys.

2. Nominate Yourself For Maximum Surveys
When you register with a company they will ask you how many surveys you are willing (or capable) of doing a week. Most people think too “realistic” when they answer that question. Just put down the maximum they allow. You will never get that amount anyway, but by saying you want to do the maximum you will get a lot more.

3. Your Hobbies and Interests
When you register you will be asked about your hobbies and your interests. Most people skip over this - thinking it’s not important. Big mistake. You need to pay a lot of attention on filling out this part. Come up with as many interests and hobbies you have – even if it’s just hobbies you would like to have. The friendly advice is - as long as you know something about it, put it down.

4. Go After All Types Of Surveys
Although online surveys are what most people are focused on, many companies still conduct certain surveys in a different formats. Not all surveys are just online forms. There are a lot of phone surveys and interactive focus group surveys that pay very well. You can earn a lot more with these types of surveys and they are much more interesting. Make sure you opt into this when you fill out your application or update your profiles to check this option.

5. Be Proactive
Survey companies want people who are on the ball. They don’t want to chase you or get mediocre surveys from anyone. You need to build your reputation with these surveys companies and if you proof yourself to be reliable and diligent they WILL remember you. This is how you get more surveys and better surveys. Always respond to invitations promptly, return surveys on time and don’t just wait for things to come your way. It’s not hard to stand out and when a company picks up on youScience Articles, you can quickly start earning some good money from decent surveys.

Article Tags: Paid Online, Online Surveys, Most People Source: Free Articles from ArticlesFactory.com

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How To Make A Good Monthly Income With Affiliate Marketing

Illustration of the concept of affiliate marketing

Affiliate marketing is a huge business nowadays, worth many billions of dollars annually. I consider it to be the best business model available anywhere, either offline or online.

By concentrating your efforts online towards a small targeted niche, you can “muscle in” and create substantial profits for yourself. Is this easy? Well, like everything it depends on your experience and ability. The affiliate business is no different to any other business in regards to having the know-how.

Not everyone who tries their hand at affiliate marketing will end up being highly successful. The real reasons for this are lack of dedication and not spending enough time learning the methods that work. It really comes down to the people who succeed don't give up.

Internet marketing is such a wonderful opportunity for people to become financially stable since it is a business that can be run from home at the hours that suit the individual. The ability to keep the start-up and running costs to absolutely zero is another great advantage impossible with traditional businesses.

There are so many “to riches” methods on the internet that are completely bogus or no longer work now the internet has evolved that many people think everything about a home internet business is a fraud. Nothing could be further from the truth and affiliate marketing is proof of that.

With no cost to begin there really is no risk to the individual except their valuable time and anyone looking to generate an online income should seriously look into this growing and expanding business. Although there are great possibilities for wealthFree Articles, serious work is required and there is a steep learning curve. Have you got the determination and will to succeed?

Article Tags: Affiliate Marketing Source: Free Articles from ArticlesFactory.com

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Friday, July 24, 2009

Why Participate in Competitive Sports

Majority of today’s post-college generation are no longer involved in any sports competition. Even if competitive sports were a part of our childhood to college years, chances are we get too busy with other things to find time to participate in sports activities. We have fond memoirs of playing and we would surely enjoy if we participated in a friendly game with our friends, co-workers or neighbors, but we don’t. The bad news is - you are losing a lot of good things and opportunities if you don’t. Here are some reasons why you should:

Competitive sports get us moving. Our speed may have dropped off through the years. In fact, most of us are sure to have been slowed down a bit by age. Perhaps we've gotten a little bit more decisive on our sports shopping spree but our lateral motion and stamina have become sluggish. Fortunately, the same applies to most of our friends and family as well. On top of that, our friends and family could all benefit by getting outside and playing a nice rousing game of the sport of our choosing. We’ll all breath deeper, laugh harder, and, in the end, rest better after a bit of friendly competition.

Competitive sports also help us to stay in touch. With our hectic schedules, we often get so wrapped up in the necessities and mundane tasks of daily life that we forget to socialize. Humans are social creatures and we are healthier when we get a chance to interact meaningfully with friends, family or friendly co-workers.

Competitive sports could get us stay in tip-top shape. The physical, emotional, social and mental requirements to stay competitive and strong would surely keep those lagging if not aging muscles and desires from continuing so. The thrill, the excitement, the friendliness, the glorious memories could hold our youth to a standstill. We wouldn’t want our friendly competitors to trounce us so easily, so we would be forced to prepare through exercise and strategic planning. Our preparations and the actual games will surely strengthen us physically and spiritually.

But, with the way things are going on with our jobs and responsibilities, actually getting out and playing can be a big challenge. We have to settle schedule conflicts for ourselves and our potential team mates and we always have so many other things on our endless "to do" lists. Getting set up with a local league in the sport of your choice may help you get out and play. Sometimes we need to make a commitment to ourselves and others in order to ensure that we will follow through with our plans to play.

Many towns, cities, and local communities offer competitive sports leagues through their parks systems. These offer locations for practices and games and game schedules. Though some just offer the basics like baseball, basketball and football, some also have soccer, volleyball, or even tennis. Leagues vary from competitive to casual and teams can even be set up as a family, friend or work group who wants to play together.

If you are more interested in a casual game-setting, then getting a smaller group together regularly for a game of three on three basketball using the basketball hoops in your driveway or at the park. Or maybe a game of touch football might be the perfect thing for you. You get all of the benefits of revisiting your glory days with a group of friends without the long-term commitment to a team schedule.

Playing sports made you happy in your younger years. It might be just the thing now. There are so many benefits to getting moving and competitive sports are a great way to do it.

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Tuesday, April 29, 2008

Pay Everyone Cash Advance Loans

There are people who can not avoid spending their money and they are not wise on spending their money and ends up strangled in financial constraints. If you are also have this kind of case, you can take this advice from me in which will somehow give you an idea about having extra income fast and easy. The best thing that you that you can do is to have your cash advance loans.

Pay day loans the perfect solvent for financial problems. When ever you are strapped for cash, you can always rely on a quick and easy pay day loan, washing all those bills and worries away.

Payeveryone.net online makes it even easier for you to acquire a debt saving pay day loan. All you have to do is sign up for our free painless pay day loan search. It only takes seconds.

Within a day, if you are approved, you will be contacted and will discuss what kind of pay day loan that you should use. After deciding the right course of action and the deal has been finalized you will then receive your pay day loan usually by the next business day. It's that simple and easy! If you need the money, don't wait sign up now!

For more information, you can visit their website at www.payeveryone.net.

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House Insurance Rates

What would you do if you have your house and want it to be secured and have the protection that you would like to have for your home? Here is an idea that will surely help you to find what is best for your home and become a homeowner insurance holder.

I am talking about House Insurance Rates and let me tell you a little something about their company. They are not an insurance company, so they bring house insurance rates to their visitors in a unique way. For one, they are not going to try to push their policies on you because they do not actually offer house insurance policies. Instead, they are a free referral service that helps match their visitors with quality house insurance companies that can offer affordable house insurance rates. Their insurer network includes some of the best homeowner's insurance companies in the business. Secondly, they do not just offer you one quote on house insurance rates, unlike many of their competitors. Rather, they offer you up to five free quotes on house insurance rates from various insurers. You see your quotes side-by-side to help make your comparison shopping simple and hassle-free. Their goal is to serve as a one-stop-shopping site for visitors looking for low-cost house insurance rates. Here are a few of the house insurance companies in their network:

• - Allstate
• - State Farm
• - Farmers
• - Farm Bureau Insurance
• - Nationwide
• - Safeco
• - AIG
• - AAA Insurance Company

For more information, you can visit them in their website at www.houseinsurancerates.com

Personal Cash Advance

With the development of modern spending more and more on a regular basis who are willing to pay more and more imperative for a person to survive if they flow briefly at the end of the month. The easy to obtain loans to pay personalcashadvance.com attracts every individual in his case on a regular basis.

If you are a worker with a steady job and you are in an urgent need for liquidity at any time during the month, you can only ask, loans on wage payments in the following simple procedure:

You need an online questionnaire, with a form of details.
Upon receipt of the completed form to your end, the staff personalcashadvance.com pays a visit for you
Check all the details, you will find in the registration form.
Once again confirm the information, the sum of penalties on the same day and the amount is in your bank account electronically.

Its a very well-known providers willing to pay, the organization provides its customers with the full respect of privacy, data protection and security in the information they have in the application form.

Then do not hesitate to make a request for payment of loans, free of tension over an urgent need for funds.

For more info about cash loan online, click the link.

Have Your Emergency Cash in Advance at Perfect Cash Advance

They urgently need money, and then to verify the PerfectCashAdvance.com on your day in cash grants and loans to pay advances.Nowadays very popular because some of the reasons. First of all, you are not mandatory, no matter what trials of credit cards. Secondly, you receive the approval so quickly that the necessary documents are made available, and even you do not need, fax details as well. You only need an online form and the money goes directly into your account.
It is so easy to apply to one day pay PerfectCashAdvance.com ready to submit the application online through advance payments in cash Perfect, then wait for approval, usually the approval of the application is faster and less likely 24 hours. To discuss your advantage of cash-cable ready, in your account during the night. Finally, the amount of the loan the greatest interest is automatically deducted from your account, check on your next pay day advance payday.PerfectCashAdvance.com offers online service that asks, probably flow to 1500 dollars.

The main features of Perfect advance payments in cash are the following:
Species directly into your account at the next working day
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So, why are you to think, if you have a bit of money, then nad review of their site and fill out the form to your money immediately.

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No Debt Today Review

Part of the problem with society these days is the amount of people living on credit card debt, as they are, accept almost everything, body, through the expenditure has increased dramatically. And then, to overcome by guilt? The bill collectors, even through e-mails on her computer, with friends and family?

The most important thing is a person do if he or she is to use the credit cards is that the time for dealing with the credit card debt. It is important that the balances on the credit cards at a reasonable level, irrespective of the top row balance is entitled at any time. In addition, it is important to pay more than the minimum due on the map any time of the settlement. Or you can overcome by debt.

If so, do not worry, www.nodebttoday.com specializes in order to help people in the country jointly with the creditors to the debt, and they are proud to be the last stage of most people to take to debt free. If you wish, to the repayment of debt, without breaking the bank every month, their only debt programme will help all of your debts and the roles an easy-to-manage monthly payment affordable.

Take a tour at No Debt Today in their website at www.nodebttoday.com and learn more about credit card debt consolidation.

Get The Best Auto Loan Review

In www.getthebestautoloan.com you do, let the Work to find the best car loan interest rates, the best adapted to your needs. Whether you're a new loan of New Buying a car or used, or even if you already have a loan and benefit from the new low interest rates and refinance.

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TU. I know that the last time that I went with my wife for a purchase new car, we have thought that the only work to be done decide which car to choose, then negotiate the best prices. Then we come to Figure We take loans regardless of the dealer has offered us. It has not even occur to me that I am able to go online www.getthebestautoloan.com and a much better new Car loans. I could perhaps have a much better Loan, I had learned about www.getthebestautoloan.com back then. You can bet that if we buy another car, I will Online www.getthebestautoloan.com and find best car.

Wednesday, April 9, 2008

Bad Credit Loans Solutions

Having problems with your bad credit credit cards and you feel like you will not be able to go back on your feet again because you are worried on how to solve the problem. You should not have to worry anymore because Bad Credit Offers will be there for you and help you to solve your problem about bad credit loans.

If you would like to know more about Bad Credit Offers, you can visit their website at www.badcreditoffers.com. Go on and take tour in their website to learn more about their services.

Tuesday, March 11, 2008

Dental Health Care

Dental Health Care is one of the best prevention programs to ensure fresh breath, healthy mouth and teeth for life. Dental diseases are not considered to be fatal .Hence very often people neglect the importance of oral hygiene. Nevertheless, the cost of dental disease in pain, suffering, treatment and loss of work is huge. Teeth are meant to last a lifetime. By taking good care of your teeth and gums, you can protect them for many years to come.

Tooth decay is not restricted to children's disease. It can occur to anyone as long as natural teeth are in the mouth. It is caused by bacteria that usually exist in the mouth. The bacteria stick to teeth and form a colorless and sticky film called dental plaque.

An important part of dental health care is to know how to brush and floss perfectly. Careful brushing each day removes plaque. In addition to brushing, using dental floss is required to keep the gums healthy. Proper flossing is imperative because it removes plaque and leftover food that a toothbrush cannot reach.

The following are the brushing Tips.Worn out toothbrushes cannot properly clean your teeth and may injure your gums. So it is recommended to replace them every three or four months. Teeth should be brushed gently with very short strokes and enough pressure so that you feel the bristles against the gums. The tips of the bristles do the cleaning, so it should not be compressed. Never use a toothbrush with very hard bristles .It can damage the gums. Teeth should be thoroughly brushed at least once a day, preferably twice in a day. Children should clean their teeth after every meal and at bedtime.

The following are the flossing tips.Flossing removes plaque and food particles from between the teeth and below the gum lines where the toothbrush can't reach. As tooth decay and periodontal disease often start in these areas, it's important to clean them thoroughly and daily. A commercial floss holder may seem helpful to use. Most children cannot floss their own teeth until age 10.

Gums may be sore and bleed for the first five or six days after you floss .It is a sign that plaque and bacteria are being removed. If bleeding does persist even after a few days it is better to consult your dentist. Exercise care while flossing as improper flossing injures your gums. Consult your dentist about how to floss properly, to avoid injuring your gums.

A healthy smile is a winner at any age. Eat a balanced diet and restrict munching snacks between meals. If you need a snack, choose nutritious foods such as raw vegetables, plain yogurt, cheese or a piece of fruit. Fluoride is important for both adults as well as children. Fluoride compounds are present in drinking water and some foods. Brush your teeth twice a day with fluoride toothpaste. Replace your toothbrush every three or four months or sooner if the bristles are worn as it won't do a perfect job of cleaning your teeth.

Apart from following a good dental health care, it is essential to have regular check-ups by the dentist whether you possess natural teeth or depend on false dentures. It is also vital to abide by with any special treatments that are required to make sure of good oral health. For example, if you have sensitive teeth caused by receding gums, your dentist may advise using special toothpaste for sometime. If you have on false dentures, keep them clean and free from food that causes bad breath and gum irritation. Make sure that you brush all the surface of the dentures with a denture care product once a day. A common cause of tooth loss after one crosses 35years of age is gum disease which is also known as periodontal disease. This occurs due to infections of the gum and bone that hold the teeth in its place. Gum diseases are also caused by dental plaque.

Remember you can have just one set of natural permanent teeth in your lifetime. Take good care of it and the reward will smile back at you every time you look at your reflection. Keep away from activities that are harmful to the teeth such as smoking, addiction to caffeine etc. A healthy mouth is indeed an indication of a healthy body. By taking care of your teeth, eating a balanced diet and visiting your dentist regularly, you can have healthy teeth and an attractive smile your entire life.

Ayurvedic Management of HIV/AIDS

At present, there is no scientifically proved cure for HIV /AIDS. Globally, the number of infected HIV /AIDS patients is increasing at an alarming rate; with a current estimate of 33.2 million people who are living with HIV 1. Hence, there is a dire need to search for a safe, effective and economical treatment for HIV /AIDS.

In a retrospective study in 55 patients, Ayurvedic treatment has proved to be very promising in the management of HIV/AIDS. Fifty-Five adult patients were given Ayurvedic treatment for HIV/AIDS, during the period from April 1999 to November 2004.Each patient had tested positive for HIV/AIDS on at least 2 different occasions. No patient was taking anti-retroviral drugs at the time of commencing Ayurvedic treatment. All patients were started on treatment after written, informed consent.

The Ayurvedic Herbal Combination ( AHC ) comprises of eleven different herbs in different dosage strengths, based upon their respective potencies, reported anti-viral and immunomodulatory properties, and their traditional usage according to Ayurvedic principles of medicine 2 -4 .The constituents of AHC with their respective dosages are as follows:-Terminalia arjuna: 250 mg. ;Zinziber officinale: 250 mg. ;Phyllanthus niruri :1 gm ;Glycyrrhiza glabra:1gm. ;Withania somnifera:1gm. ;Eclipta alba: 250mg. ;Centella asiatica: 250mg. ;Boerhavia diffusa: 250mg. ;Emblica officinalis: 250mg. ;Tinospora cordifolia: 250mg. ;Rubia cordifolia: 250mg. This AHC was dispensed in a combined dose of 5 gms. t.i.d., to be taken with water after meals. Aqueous herbal extracts of all the medicines were used, in tablet form.

All patients were advised to eat a well-balanced, nutritious diet. Therapeutic counseling sessions were conducted regularly to help the patients achieve mind relaxation, to modify their risk behavior , and to increase adherence and compliance to therapy.

All patients were followed up at monthly intervals. Detailed clinical examination was done at each visit and significant findings were recorded. In addition, in affording and willing patients, investigations like CBC, Hb, Liver and Renal functions, X-Ray of chest, Western Blot, CD4 count and Viral Load were done wherever possible. Other investigations were done, if required, for Opportunistic Infections (O.I.).All O.I. were promptly and aggressively treated with modern medicines. A close watch was kept for adverse reactions of the drugs.

Therapeutic outcome was assessed by overall clinical examination, change in Karnofsky score (assessment for overall well-being of patients), change in weight, occurrence and response to O.I., and change in CD4 and Viral Load values. Maximum number of patients was in the age ranging from 20 - 39 years (80 %). Of the total number of 55 patients, 39 were male (71 % ) and 16 were female (29 %), with the male: female ratio being 2.4: 1. There were 7 couples who took treatment together.

Of the 55 patients, 5 patients died, 42 patients took treatment for varying periods and then stopped treatment, while 8 patients continued treatment till the end of the study period. The 5 patients who died were critically ill at the time of presentation, and died mostly within the first two months of starting Ayurvedic treatment. The cause of death varied ; 1 patient died from cirrhosis of the liver, 3 died of extensive Pulmonary Tuberculosis (multi-drug resistant) and 1 died of a combination of Pulmonary Tuberculosis and demyelination disease of the brain.

In the 50 patients who were alive till the time of their last follow-up , there was an average weight-gain of 2.3 kgs.(range = - 4 to + 7.5 kgs), usually within the first 3 months. In those patients who took continuous treatment for more than 3 months, the Karnofsky score increased from an average of 75.9 at the commencement of treatment to 87.4 at the last follow-up. Almost all the patients had 1-3 O.I. at the time of presentation. Other than Tuberculosis, all the O.I. cleared up rapidly within the first 2 months of treatment.

Long-term administration of Ayurvedic medicines (upto 30 months) did not seem to have any major adverse effects. In fact, in a few patients, the tests for liver and renal function appeared to normalize further, with treatment. Haemoglobin readings gradually improved in those patients taking regular, prolonged treatment.The most striking effect of the Ayurvedic medicines was on the Viral Load and CD4 counts. Because of financial constraints, only 15 patients (27 % ) agreed to do either the Viral Load or the CD4 count, or both. In most patients, there was a definite and steady decrease in the Viral Load, and an increase in the CD4 cell counts.

Antiretroviral medicines are the mainstay in the modern treatment of HIV/AIDS. However, a plethora of side-effects, development of resistance to drugs and escalating treatment costs are serious concerns. In the absence of a definite cure for HIV/AIDS, Ayurvedic medicines may provide a useful alternative for long-term management of patients, since these medicines are economical and devoid of serious side-effects. However, scientific research is necessary to determine efficacy of these medicines. This retrospective study is one such effort to assess long-term therapeutic effects of an Ayurvedic Herbal Combination in the management of HIV /AIDS.

In this study, 4 patients died within the first 2 months of commencing treatment. Onset of therapeutic effect is slow with Ayurvedic medicines, and these patients probably could not benefit from Ayurvedic treatment. This emphasizes the need to start treatment as early as possible in immuno-compromised patients. The causes of death indicate that Tuberculosis and CNS involvement are major killers in HIV patients. Multi-drug resistance to Tuberculosis is also a major concern.

16 patients ( 29% ) did not come back after just one ( 11% ) or two ( 18% ) visits. The reasons cited were, a complete inability to pay for treatment, or a search for a ‘better’ or a ‘guarenteed cure’. Fortunately, perceptions have changed in the last few years. Even illiterate patients from the lower socio-economic strata are no longer asking for a ‘guarantee’ or a ‘cure’. ‘Long-term management with minimum expenses’ is a mantra being readily accepted by the HIV positive patient of today.

All the patients who took medicines regularly, had a high-protein diet and kept themselves busy, improved very well and put on weight. Even 2 to 3 years after stopping Ayurvedic treatment, most of the patients are doing very well, some inspite of very low CD4 counts. This is probably one of the biggest long-term advantages of taking Ayurvedic medicines for HIV /AIDS. However, patients with socio-economic difficulties and a lot of psychological pressure who could not have access to regular treatment, started losing weight after initially improving with treatment. A comprehensive management of each patient thus needs to address several issues relevant to each individual patient.

This study also brought forth some interesting results. One patient who subsequently died, had severe demyelinating disease of the brain (as diagnosed in a major hospital), and had lost most of his motor control and sensory senses, since several months. After being given Ayurvedic treatment for about 1 ½ months he became alert, and could speak clearly, albeit temporarily, for 1 week. Another patient with Nephrotic syndrome resulting in long-standing generalized oedema (2 years ) had complete regression of the oedema after 2 months of Ayurvedic treatment without any other treatment. One HIV positive patient with suspected malignancy of lung in the right upper lobe was steadily losing weight. After starting Ayurvedic treatment, he started putting on weight. Another patient with history suggestive of HIV Encephalopathy was semi-conscious at presentation. He was passively fed on liquid diet and a combination of both modern drugs and Ayurvedic treatment. This patient be!

came ambulatory within 2 weeks, and after 2 months of treatment he was faring well, even with a CD4 count of just 6.The above 4 instances indicate that the Ayurvedic medicines may have multi-faceted properties and need further evaluation.

Thus,the retrospective study of 55 HIV positive adult patients treated with an Ayurvedic Herbal combination from April 1999 to November 2004 proved the Ayurvedic medicines to be highly effective as anti-viral and immuno-stimulant,and safe on long-term use. A nutritious diet, Ayurvedic baseline therapy, timely allopathic treatment of Opportunistic Infections and regular counseling support appears to be an ideal combination in the management of HIV/ AIDS patients.

America's Children Are Dying To Lose Weight

Wasting away, Katie died weighing only 58 pounds. And she was sixteen. That just doesn't seem possible to me when I look at my seven-year-old daughter who weighs in at about 55 pounds. Anorexia is a medical enigma. Although there is little concrete evidence of what actually causes anorexia, most experts agree that there are several contributing risk factors. We believe that awareness of these risk factors can reduce the odds that they will be triggered so we are hopeful that this information will save lives. If you're a parent or a teacher, you need to read on…

Word has it around town that Katie had been told by a high school teacher that "she needed to go on a diet." So she did. Certainly this one comment didn't cause this young lady to spin out of control with dieting but it might have been the straw that broke the camel's back. Negative comments about body type and size from authority figures, teachers, coaches and parents, can have a big impact on an adolescent child's self-esteem and are implicated as possible triggers in studies on anorexia. Never underestimate the power of the spoken word to heal… or kill…

Eating disorders (bulimia and anorexia) have historically been considered a girl problem but the pendulum is swinging. Anorexia is being diagnosed more frequently in boys, too. Young boys are becoming more body image conscious than in previous generations. Case in point: my nine-year-old son has come home from school upset on several occasions because kids have called him fat. He is far from fat; in fact, he has cystic fibrosis so we are grateful for any extra padding he has and work very hard to keep his weight as high as possible. His diet is exactly the opposite of what everyone else is eating, filled with high fat, high calorie foods. Jacob understands the importance of complying with his dietary requirements but it can be hard for him to go against the norm.

With the emphasis on childhood obesity and diabetes, children are thankfully becoming more aware of the necessity of good nutrition and weight control. But I wonder if there is a price to be paid by children who are predisposed to eating disorders. With the media, parents, doctors, schools and peers emphasizing being thin and high achieving, it will be unfortunate if the numbers of children diagnosed with anorexia accelerates.

The difficulty lies in knowing which children are predisposed to eating disorders. As our society addresses the obesity issue, are we unknowingly putting some children at risk for eating disorders? How can we address the very real, very troublesome problems associated with the alarmingly increasing body mass index of our young children without triggering other children's potential for becoming anorexic?

This is a problem every parent of every child should consider. Research shows that about 6% of young people suffer from an eating disorder and this figure is thought to be low. The next time you are at a school assembly, look around. There are likely to be at least 10 kids there who have an eating disorder. One of them may even be your own. It is thought that the "anorexic mentality" is in place long before there is physical evidence of the disease. Has your thirteen -year-old been on a diet lately? Stats say that there is an 80% likelihood that she has been. Dieting at a young age puts children at risk for anorexia.

The cause of an eating disorder in any one child is unclear because multiple factors appear to play a role. Genetic factors, family interaction patterns, and the individual's own character and personality have all been implicated. But to summarize the problem in a single sentence, it appears that the illness is a response to coping with stress in genetically predisposed children who are filled with denial about their feelings and weight. There! Quick, short, concise, and anything but simple. This single sentence has many implications for parents and parenting. Let's take a brief look at each of these contributing factors individually and provide parenting responses that might be helpful in combating eating disorders.

1. The Genetic Factor in Eating Disorders

Eating disorders, like many other behavioral illnesses, appear to run in families. Not only does the illness itself run in families but the predisposing temperament seems to as well. The one good thing about illnesses that run in families is the fact that children can be prepared to recognize warning factors prior to the onset of the problem. When children are forewarned, they are forearmed. This forewarning is best carried out in a heart-to-heart discussion about possible future problems. A loving parent, relative, or counselor can initiate dialogue before the child is an adolescent, in an informative, non-hand-wringing and factual manner that indicates a hopeful outlook for a healthy future.

2. Anorexia and Bulimia as a Way of Coping with Stress

Food and emotions are closely linked. Over- and under-eating change brain chemicals that affect anxiety and depression. They are both often unhappy and ineffective ways of coping with stress. An authority on anorexia recently noted that a child's inherent vulnerabilities "load the gun," and environmental stresses "pull the trigger." So, assuming inherent vulnerabilities like genetics are unchangeable, how can we avoid pulling the trigger? Is it possible that we can use parenting techniques that will reduce the odds of pulling the trigger?

We believe the answer is yes. We can easily use parenting techniques that excel at raising children who effectively learn to cope with stress in healthy ways. Such techniques include guiding children to solve their own problems rather than solving them for them, allowing children to experience the consequences of their decisions, and responding to children's mistakes with empathy and understanding rather than anger, frustration, and criticism. These are great immunizations against the use of food as a dysfunctional coping response. The experience of coping and overcoming difficulties with good problem-solving skills leads to the ability to confront feelings and issues in a healthy manner, rather than displacing them with changes in food intake. Also, the child's history of successfully coping with painful outcomes of poor choices makes denial much less likely. And, when a child's mistakes are met with empathy and understanding rather than anger and frustration, a child feels!
supported and understood rather than criticized, demeaned and alone.

3. Psychological Factors in Eating Disorders

Two personality factors have often been reported to be present in eating disorders: perfectionism and high, unrealistic expectations of self. Even when anorexic adults have achieved success, deep down they report feeling insecure and inadequate. There is a tendency to see things only in extremes without shades of gray:

"I'm good or I'm bad."
"I'm pretty or I'm ugly."
"I'm successful or a complete failure."
"I'm perfect or defective."
"I'm fat or I'm thin."

Healthy parenting techniques discourage this type of thinking. Parents: don't over-reassure your children. Over-reassurance actually validates the child's negative thinking and may lead to unhealthy "either/or" black-and-white thinking. Responding with, "Gee, honey, I see it differently, but tell me how you are no good," allows for less manipulation, more acceptance of responsibility, and a child's far more accurate self-examination. Using encouragement rather than praise is also an important parenting technique to increase children's self-awareness. Encouragement gives them experience in viewing themselves, their responses, and their creations realistically, rather than simply trying to please an authority figure. With this simple tool, parents can easily help children learn how to feel good from the inside out rather than looking for approval and self-worth from authority figures.

4. The Role of the Family

There are a number of family factors that are thought to play a role in eating disorders. As we look at some of these interaction factors, it is safe to say that while healthy parenting patterns certainly will not cause or aggravate the problem, they may not be able to alleviate the problem either. Loving, effective parents are known to have had children suffering depression, suicide, and eating disorders. Also, this discussion on parenting styles should not be used as a source of parental guilt but instead provide motivation for change if change is needed. Parents do the best they can, under the circumstances they experience, to raise their children with the love they are able to show. The problem in examining family patterns lies with the fact that all sorts of dysfunctional patterns have been reported. These form a long list:

- Smothering and over-protective families
- Controlling and critical parents
- A chronic feeling of being abandoned and misunderstood
- Having parents or a family that overemphasize appearance and achievement
- Having rigid parents who don't model good conflict resolution skills

The effect of unintentional, yet unhealthy, parental responses cannot be ignored. Again, good parenting techniques do not guarantee success, but at least they are unlikely to contribute to the problem. So rather than focusing on what is speculatively wrong, it is more effective to focus on doing what is right by using healthy parenting skills rather than the unhealthy ones that contribute to dysfunctional family patterns. Whether or not an eating disorder is present, or may be present in the future, it will never hurt for parents to show healthy responses and good parenting techniques.

5. Societal Influences

Finally, there are possible societal factors that influence eating disorders. Big drinks and big burgers have enticed the population into a diabetic frenzy. While most of the population is downright overweight, the females that populate the media (those who model prettiness and good looks) are generally thin to the point of appearing anorexic themselves. Talk about image confusion! On the male side of the equation, we have the same issue with buff men cavorting playfully with thin, pretty women.

With so much emphasis in our culture on athletic performance and good looks, it is not too surprising that some predisposed children take things too far. And, although on the surface it seems reasonable enough to blame society for the self-destructive choices of an individual, this is ultimately self-defeating when dealing with individual situations. Blaming society or others simply removes individual responsibility and accountability and actually increases the likelihood of the negative behavior.

In conclusion, when all is said and done, nobody, at this point, can say with any certainty the exact cause of an eating disorder in any one particular child. But we can say with absolute certainty that all the speculation, studies, reports, and conjecture do not implicate the healthy family interaction patterns taught by Love and Logic. It would appear the personality of the anorexic person is not that of children who have grown up in a home advocating honest acceptance of personal responsibility and where children are:

- Lovingly supported by parents who view mistakes as learning experiences,
- Allowed to make choices and share control,
- And encouraged to cope with the stresses of life in healthy ways.

An ounce of prevention is worth a pound of cure particularly where eating disorders are concerned. At this time, there is no cure for anorexia. And America's children are dying to lose weight.

About Essential Fatty Acids and Fish Oil

By now, most of us have heard of essential fatty acids (EFAs) and their potential health benefits. They’re said to sustain cognitive function and memory, benefit the heart and immune system, aid in cell reproduction and repair, and even help balance hormones. Fish oil, duly noted by the medical community as having similar benefits, contains high levels of omega-3 essential fatty acids, thus establishing the link between a daily regimen of fish oil and good health. Fish oil is sold in the U.S. as a dietary supplement and comes in both liquid and capsule form.

What are essential fatty acids?

Essential fatty acids are unsaturated fats typically found in the oils of vegetables, certain nuts and seeds and some fish. They’re said to benefit health more than the saturated fats found in meat and dairy products and may even have a positive impact on cholesterol and triglyceride levels in the blood. Essential fatty acids are referred to as "essential" because they must be obtained through diet and are essential to the normal growth and function of muscles, nerves, cells and organs in humans. There are two families of essential fatty acids, omega-3 fatty acids and omega-6 fatty acids.

Omega-3 fatty acids – the fatty acids found in fish oil

Omega-3 fatty acids are a type of polyunsaturated fat present in many coldwater fish including trout, salmon, sardines, anchovies, herring, mackerel, tuna and cod. The two most potent forms of omega-3 fatty acids are eicosapentaenoic acid (EPA) and docosahexanoic acid (DHA), both known as "good fats" – unlike saturated fats, which when consumed in excess can lead to cardiovascular problems, neural and brain disorders.

EPA helps to produce the prostaglandins (hormone-like substances) which help control blood-clotting and arterial functions. EPAs may also help to lower serum triglyceride levels.

DHA is a major component of human brain and retinal tissue and aids the transmission of nerve impulses.

The term "omega-3 essential fatty acid" has become synonymous with "fish oil" in modern American marketing literature.

Sources of omega-3 essential fatty acids other than fish oil include, but are not limited to:

• Avocadoes (whole or oil)
• Brazil nuts
• Flaxseed
• Flaxseed oil
• Fortified milk products
• Hempseeds
• Hempseed oil
• Omega-3 eggs
• Pumpkin seeds
• Sesame seed
• Soybean oil
• Walnuts
• Wheat germ oil

Omega-6 fatty acids – not found in fish oil

Omega-6 EFAs are found in animal products such as dairy and meat and are common in cooking oils such as safflower, olive, sunflower, hemp, soybean, pumpkin, sesame, walnut and flaxseed oils. Too many omega-6 EFAs, say nutritionists, can throw off the balance of prostaglandins and lead to health problems. Experts recommend a ratio of three parts omega-3 essential fatty acids to every one part omega-6 fatty acid in the diet. Research indicates that Americans consume far more omega-6 fatty acids than omega-3 as a result of overindulging in fried foods, red meat and cheese.

Omega-6 fatty acids are dependent on interactions with omega-3 essential fatty acids in order to benefit good health, which is why a balance of the two is crucial in the diet. The American Heart Association cautions against a high dietary intake of omega-6 fatty acids as it can lead to the development of gallstones and promote tumors.

Prostaglandins

Prostaglandins encompass a number of hormone-like substances found in every cell in the body. They’re critical to the dilation and constriction of blood vessels, the contraction and relaxation of muscles, the regulation of blood pressure and the modulation of inflammation. Prostaglandins are needed for overall good health and maintenance and must be replenished constantly. It’s easy to understand why having a good balance of prostaglandins in the body is essential to well-being.

Where does fish oil come from?

Most fish oil is extracted from the fatty flesh of the fish, unless a product specifically states otherwise, as is the case with cod liver oil or shark liver oil – extracted from fish liver. Nutritious fish oil is usually derived from deep, coldwater fish and those swimming in the wild (wild fish eat other fish and marine animals and vegetation to survive, whereas farm-raised fish are typically fed some type of less nutritious, less expensive, commercial-grade pellet). Some experts say the best fish comes from the deep Atlantic of Norway and other Scandinavian countries: the deeper and colder the water, say experts, the less chance of toxins such as mercury, lead, dioxins, furans and PCBs occurring in the fish oil. Fish from eastern Pacific waters is known to contain elevated levels of mercury.

Fish oil supplements – good ones / bad ones

"Product disclosure" is the operable phrase when seeking out nutritious fish oil supplements. From what kind of fish is the oil extracted and from where is it extracted naturally through pressing or with a centrifuge; or are petrochemical solvents such as hexane used to extract the oil from the source? How is the fish oil refined? Is it molecularly distilled, which to date is the most reliable form of fish oil purification, or does the label read something like "extra-distilled" or "super-distilled?" Such terms have no bearing on quality or safety. Because the hundreds of thousands of fish oil supplements on the market remain unregulated by the FDA, the safety, consistency, efficacy and strength of these products varies immensely among brands.

When reading fish oil supplement labels:

• Make sure the type of fish from which the fish oil is extracted is listed.
• Look for terms "coldwater," "deep water" and "wild" as opposed to "farm-raised."
• In what ocean or hemisphere was the fish caught? North Atlantic, deep, coldwater is said to be the most nutritious.
• Make sure the fish oil is molecularly distilled, which better ensures the absence of PCBs, heavy metals and other contaminants.
• What parts of the fish were used? Fish oils extracted from fish liver may be higher in heavy metals and contaminants.
• What fish oil extraction method was used? Cold or modified expeller pressing means that the oil was produced without damaging temperatures or unnecessary pressure.

Marketing claims that have no defined meaning in relation to fish oil supplements, and which often mislead consumers, include:

• Ultra-pure
• Professional grade
• Pharmaceutical grade
• High-potency
• Super-distilled
• Natural
• Extra-distilled
• Best
• Finest
• Highest quality
• Pure
• Purest
• Purified

Essential fatty acid health benefits and risks

Few argue the benefits of fish oil and essential fatty acids in the diet. Clinical studies have demonstrated that the omega-3 fatty acids can benefit cardiovascular health and that "good unsaturated fats" derived from vegetables and fish are far more nutritious than "bad saturated fats" which come from red meat, animal products and dairy. The cardiovascular benefits to balancing omega-3 and omega-6 fatty acids in the diet include lowered serum cholesterol, decreased serum trigylcerides and reduced platelet aggregation. Although many fish oil supplement companies claim that fish oil supplementation may aid brain function and strengthen the immune system, a complete body of evidence has yet to be produced.

Along with the health benefits of fish oil come some risks, most associated with taking too high doses of fish oil or having dangerously high levels of omega-3 and omega-6 essential fatty acids in the blood. Some of these risks can include:

• Thinning of the blood and reduced ability of the blood to clot.
• Increased risk of bleeding.
• Too large doses can increase glucose levels in persons with already elevated blood sugar levels.
• In excess, fish oil may suppress the immune system.
• Increase the occurrence of nosebleeds and easy bruising.
• Upset stomach, nausea, diarrhea and belching.
• Poisoning from heavy metals, PCBs, dioxins and pesticides.

Experts and nutritionists are convinced that the health benefits of fish oil far outweigh the risks. However, many warn that fish oil shouldn’t be taken with blood-thinning medication such as warfarin or aspirin and shouldn’t be taken by anyone with bleeding disorders or uncontrolled hypertension. It is highly advisable to consult a physician before supplementing a diet with fish oil.

EPAs, DHAs, efficacy and the FDA

In September of 2004, the FDA announced they would allow a qualified health claim for reduced risk of coronary heart disease for conventional foods that contain EPA and DHA omega-3 fatty acids as outlined in FDA’s "Interim Procedures for Qualified Health Claims in the Labeling of Conventional Human Food and Human Dietary Supplements." Notwithstanding inconclusive research at the time of release, the FDA said it would exercise its enforcement discretion with respect to the following qualified health claim:

"Supportive but not conclusive research shows that consumption of EPA and DHA omega-3 fatty acids may reduce the risk of coronary heart disease. One serving of [name of food] provides [x] grams of EPA and DHA omega-3 fatty acids. [See nutrition information for total fat, saturated fat and cholesterol content.]"

In 2000, the FDA announced a similar qualified health claim for dietary supplements containing EPA and DHA omega-3 fatty acids and the reduced risk of coronary heart disease (CHD). The FDA recommends that consumers not exceed more than a total of three grams per day of EPA and DHA omega-3 fatty acids, with no more than two grams per day from a dietary supplement.

Be sure to shop at www.vitacost.com for all your essential fatty acid and fish oil needs!

References

1. Supplement from the sea: the fat from fish oil can benefit your heart, eyes, joints, and brain. Tom Weede. Natural Health. Oct 2007 v37 i9 p105 (2).

2. Omega medicine. Is fish oil good for what ails you? Bonnie Liebman. Nutrition Action Healthletter. Oct 2007 v34 i8 p1 (5).

3. The government’s big fish story: Pick the perfect fish oil supplement. Men's Health. July-August 2007 v22 i6 p158.

4. Fish oil and brain development. Alan R. Gaby. Townsend Letter: The Examiner of Alternative Medicine. Oct 2007 i291 p49 (2).

5. Effects of fish oil supplementation on myocardial fatty acids in humans. R.G. Metcalf, M.J. James, R.A. Gibson. Alternative Medicine Review. Sept 2007 v12 i3 p307 (1).

6. Essential fatty acids. Douglas Dupler and Teresa G. Odle. The Gale Encyclopedia of Alternative Medicine. Ed. Jacqueline L. Longe. 2nd ed. Detroit: Gale, 2005. 4 vols. Updated July 1, 2006.

7. Mighty omegas (ways to score more essential fats). Nancy Duncan. Women's Health. Dec 2006 v3 i10 p47.

8. Essential fatty acids and eicosanoids: their role in preventing inflammation, cardiovascular disease and cancer. James Meschino. Dynamic Chiropractic. Dec 3, 2007 v25 i25 p28(3).

9. Fish oil. Mai Tran and Teresa Odle. The Gale Encyclopedia of Alternative Medicine. Ed. Jacqueline L. Longe. 2nd ed. Detroit: Gale, 2005. 4 vols. Updated July 1, 2006.

10. On call: Fish oil revisited. Staying Healthy from the Faculty of Harvard Medical School. August 21, 2006 pNA.

11. By the way, doctor: How much fish oil should I be taking? Staying Healthy from the Faculty of Harvard Medical School. August 21, 2006 pNA.